Rough cut natural leaf cigars continue to increase in growth and popularity and have an impressive year-over-year sales growth in c-stores.
The rough cut natural leaf cigar category is experiencing impressive growth.
Rough cut natural leaf cigars have a 41 percent growth in year over year sales compared to other large cigar types with only a 3 percent growth, according to MSAi Database (52 Weeks: Ending 3/30/19). C-stores selling rough cut natural leaf cigars had 13% more volume growth than c-stores not selling rough cut.
An additional 6,200 c-stores are selling rough cut natural leaf cigars this year, as compared to other large cigar types which only gained about 1,000 stores in the same time period.
In a recent Convenience Store News article, Swisher provides four key tips for selecting the best natural cigars for a c-store. These tips include:
Swisher offers Swisher Sweets Leaf Cigars that are made with all natural tobacco and finished with a Connecticut broadleaf wrapper that promise quality, freshness and adult consumer satisfaction.