To be the leading lifestyle brand for adult consumers by fostering consumer insights, superior customer relationships, and a commitment to innovative thinking and action.
To be the preferred source of iconic brands, products and experiences our adult consumers desire more than any other.
To celebrate human connection, foster creative expression and strengthen community.
Historically, minority entrepreneurs have been underrepresented and underserved. But now, there’s a free program designed to help turn your dream into reality.
The Swisher Startup program for Underrepresented Entrepreneurs in partnership with the University of North Florida’s Center for Entrepreneurship and Innovation
It’s a free 8-week on-line program designed specifically to help you start and grow your business. We’ll show you how to take your idea to the next level with a top faculty, hands-on mentors and resources that will help you achieve your goals.
Here’s what you will learn:
Week 1: 8/25/21
Lesson: Growth Can Be Good and Growth Can Be Bad
Week 2: 9/1/21
Lesson: Growth is More Than a Strategy
: The 4 P’s of Growth: Planning, Prioritization, Processes, and Pace
Week 3: 9/8/21
Lesson: The Entrepreneur Must Grow Too!
: Business Growth Methodology- Work Smarter, Not Harder
Week 4: 9/15/21
Lesson: Challenges of Building an Effective Management Team
Week 5: 9/22/21
Lesson: Culture-Creating a High-Performance Environment, Creating and Managing Diversity
Week 6: 9/29/21
Lesson: Growth Thrusters-“Replicution” and “Boosters”; 10 Keys to Raising Growth Capital
Week 7: 10/6/21
Lesson: Brand Creation and Development
Week 8: 10/13/21
Lesson: Digital and Social Media Marketing
Work on Pitch
Pitch Workshop: 10/20/21
Pitch Competition: 10/27/21