California Consumer Privacy Act (CCPA) Privacy Statement
Swisher does not sell personal information
Last Updated: January 1, 2020

This CCPA Privacy Statement applies solely to California residents who visit, use and interact with our services, products and website and supplements the information contained in our primary Privacy Policy. We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this notice. The purpose of this notice is to provide you with a comprehensive description of our practices regarding the collection, use, disclosure and Sale of your Personal Information. It further provides you with information as to how to contact us to review, correct or delete your Personal Information.

California Privacy Rights

(1) Right to Know About Personal Information Collected, Disclosed or Sold.

  • You have the right to request that we advise you what Personal Information we collect, use, disclose and sell that belongs to you.
  • You may submit a verifiable consumer request to obtain the specific Personal Information we have collected about you by emailing us at We will verify your request by checking the information we hold against what has been submitted.
  • As set forth in our primary Privacy Policy, we collect several types of information about you when you visit and use our website; examples include Personal Information, demographic information, behavioral information and indirect information. Sometimes we collect combinations of these types of information.
  • Personal Information has been collected from the following categories of sources
    • Information collected directly and indirectly from your activity on our website and your interactions or communications with us. This includes the Personal Information provided by you in connection with signing up for our Newsletter or obtaining a certain product or service offered by us or one of our brands.
    • Information you provide us when you enter promotions or sweepstakes offered by us or our clients including networks.
    • Information you provide us through any telephone and web-based surveys, customer service correspondence and general feedback.
    • Information we received directly or indirectly from our clients or their agents in the course of providing services to you and others.
    • Analytics companies who provide demographic information such as gender, zip code or any information that is not tied to your Personal Information. In addition, we may receive information about you from other online or offline sources, including third-parties from whom we validate consumer self-reported information, and verify information we already have about you. This helps us to update, expand and analyze our records and provide products and services that may be of interest to you.
    • We also collect information provided by Service Providers and other third parties as set out in our main Privacy Policy, our advertisers, ad networks and third-party technology companies.
  • We have disclosed, shared and/or received compensation for our disclosure of Personal Information for the following commercial purposes in the preceding 12 months:
    • To provide the Newsletter and the services or products you have registered for on our website.
    • To provide you with information, products or services that you request from us or resolve consumer concerns or request to opt out of marketing.
    • To provide you with notices concerning our products or services, or events or news, that may be of interest to you.
    • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections.
    • To improve our website, products and services, and present its contents to you, including testing, research, analysis and product development.
    • To personalize your website experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our website, third-party sites, and via email or text message (with your consent, where required by law).
    • To maintain the safety, security, and integrity of our website, platforms as well as products and services, databases and other technology assets, and business.
    • To respond to government or law enforcement requests and as required by applicable law, court order or governmental regulations.
    • To evaluate or conduct a merger, restructuring, reorganization, dissolution or other sale or transfer of some or all of our business or assets.
    • As described to you when collecting your Personal Information or as otherwise set forth in the CCPA.

(2) Right to Request Deletion of Personal Information.

  • You have a right to request the deletion of your Personal Information if we have collected or maintained it in the past 12 months.
  • You may submit a verifiable consumer request to delete your information by emailing us at We will verify your request by checking the information we hold against what has been submitted.
  • Once we receive and confirm your verifiable consumer request, we will disclose to you the following:
    • The categories of Personal Information we collected about you.
    • The categories of sources for the Personal Information we collected about you.
    • Our business or commercial purpose for collecting or selling that Personal Information.
    • The categories of third parties with whom we shared that Personal Information.

(3) Right to Opt Out of the Sale of Personal Information.

You have the right to opt out of any Sale of your Personal Information.

You can unsubscribe from receiving our emails at any time. You can unsubscribe by clicking on the “Unsubscribe” link in the footer of our emails and following the instructions. You can also unsubscribe by clicking on the “Unsubscribe” link on this site and following the instructions. You may also contact us by telephone by using the following toll-free number, 800-843-3731.

(4) Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights.

You have a right not to receive discriminatory treatment by us for the exercise of these privacy rights conferred by the CCPA. As such, we will not deny you goods or services, charge you different prices or rates for goods or services, or deny you discounts or other benefits; nor will we provide you a different level or quality of goods or services or recommend a different level or quality of goods or services.

(5) Authorized Agent.

Only you or a person that you authorize to act on your behalf, may make a verifiable consumer request related to your Personal Information. Please contact us at to designate an authorized agent.

(6) Contact Us.

Contact us for more information or with any questions by emailing us at

(7) Limitations on Requests.

You may only make a verifiable consumer request for access twice within a twelve (12) month period. The verifiable consumer request must: (a) provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or your authorized agent; (b) describe your request with sufficient detail that allows us to properly understand, evaluate and respond to you; (c) we cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you; (d) making a verifiable consumer request does not require you to create an account with us. We will only use Personal Information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

(8) Response Time and Response Format.

We make every effort to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We we will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the twelve (12) month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons why we cannot comply with a request, if applicable. We will provide our response in a manner that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance to you.

(9) Changes to this CCPA Privacy Statement.

We reserve the right to amend this privacy statement at our discretion and at any time. When we make changes to this privacy statement, we will enforce the terms of the new policy going forward. You will receive no other notice than an updated posting on this page. Please check back each time you enter our website.